Our activity
A French family-owned company, Florentaise is a pioneer in the development and production of renewable, low-carbon raw materials for the growing media industry.
With over 50 years of expertise, we produce and market wood fibres, bark and mulching solutions, while continuing to manufacture professional growing media in China.
Our ambition is to support the decarbonisation of the global growing media industry by offering high-performance, sustainable alternatives to fossil-based raw materials.
Today, Florentaise focuses on professional markets in France and internationally.
Our products and solutions are primarily intended for:
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Growing media manufacturers, in France and worldwide, to whom we supply renewable raw materials, particularly wood fibres and bark.
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Landscaping professionals and materials distributors, to whom we offer mulching and landscaping solutions.
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Mushroom growers, for whom we supply raw materials tailored to their specific needs.
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Professional horticultural growers in China, where we continue to manufacture and market growing media.
Florentaise has an international presence and recognised expertise in the development of renewable raw materials, particularly through its Hortifibre®, Turbofibre® and Woodpeat® wood fibres, designed to partially or fully replace peat in growing media.
With over 20 years of innovation in peat alternatives, Florentaise is committed to helping growing media manufacturers worldwide decarbonise their products by providing high-performance, sustainable solutions tailored to their industrial needs.
Decarbonising the growing media industry has been at the heart of our commitment for over 20 years.
Since 2009, Florentaise has measured its carbon footprint across Scopes 1, 2 and 3, helping us better understand and reduce the environmental impact of our operations and products.
Drawing on our expertise in peat alternatives, we develop renewable, low-carbon raw materials, particularly wood fibres, enabling growing media manufacturers to reduce their dependence on fossil-based resources.
Our ambition is to support the global growing media industry's transition towards more sustainable, lower-carbon solutions.
Key figures
58.4 M€
Consolidated revenue 2024–2025
20+ years
Of low-carbon innovation
11
plants worldwide